About us

Bringing authentic Latin American excellence
to Europe

Raizur Group was founded in Greece by an Ecuadorian woman determined to build bridges between the natural, cultural, and human resources of Latin America and the European market.

 

With a clear vision and genuine commitment, we promote authentic, sustainable, and high-quality products. We work alongside producers who value origin, excellence, and purpose, fostering business relationships based on trust, respect, and mutual benefit.

At Raizur, we believe in the power of human connections. We are committed to committed leadership, collaborative work, and partnerships that generate shared value: for those who produce, for those who consume, and for the world we inhabit.

Our Vision & Mision

 

To be the leading corporate group in Europe that integrates and projects Latin American brands, connecting products with identity and value of origin with buyers seeking excellence, authenticity, and sustainability.

 

To create a reliable and strategic commercial ecosystem that boosts the positioning of Latin American products in Europe. We facilitate the growth of authentic brands through collaborative alliances, efficient processes, and an international reach based on respect for origin, innovation, and fair trade.

Our Values

Integrity

Collaboration

Authenticity

Excellence

Sustainability